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DETROIT   AUG 24   (photos)
ATLANTA   SEP 9   (photos)
CHICAGO   SEP 27   (photos)
DALLAS   OCT 4   (photos)
LOS ANGELES   OCT 19   (photos)
SAN FRANCISCO   OCT 21   (photos)
BOSTON   NOV 16   (photos)
NEW YORK   NOV 18   (photos)



The Battle was waged in San Francisco October 21st!
click above to see photos and comments from the San Francisco Roadshow

W San Francisco
181 Third Street
San Francisco, CA 94103
(415) 777-5300

4:00 - 4:30pm   Meet and Greet
4:30 - 6:30pm   Content/Showcase
6:30 - 8:30pm   Cocktails/Networking
8:30pm   Conference Closes

Creative Director
Goodby, Silverstein & Partners

  Rob Palmer is currently a Creative Director at Goodby, Silverstein & Partners.

Before that Rob has worked at a number of good agencys, and one pretty lousy one. Just prior to joining Goodby, Palmer was the Executive Creative Director Senior Vice President at Chemistri in Troy, Michigan. Where he oversaw all of the National and Regional work for Cadillac.

Before chemistry, Rob was a Creative Director at
Wieden + Kennedy. He oversaw accounts like Miller Beer, AltaVista, Amazon, and Nike Golf. Rob was also part of the new business team at Wieden for several years. Just before leaving, he helped to pitch and win the AOL brand assignment. Palmer joined Wieden as an Art Director in 1995; along the way he's created work for ESPN's SportsCenter, Nike and AltaVista.

After receiving a top-notch education from Art Center, Rob began peddling his advertising wares at a number of reputable ad institutions, including The Bomb Factory and BBDO West. He even did a tour of duty at Chiat Day where he helped launch iMac Colors as the Creative Director on Apple. He's also worked on little-known brands such as Coca-Cola, Levi's and Rhino Records.

Some of his work has earned Rob a pretty impressive collection of paperweights: One Show pencils, an Emmy, an MTV Video of the Year space man thing, and enough Portland Show Rosies to melt down into a Mini Cooper. While Rob appreciates this sort of recognition, nothing pleases him more than watching a brand succeed. He also likes playing with his six-year-old son.

President & Founder
jaffe, L.L.C.

  One of the most sought-after consultants, speakers and thought leaders on interactive marketing and media, Joseph Jaffe is President and founder of jaffe, L.L.C. - a "New Marketing" consulting practice that works with both the buy and sell sides, offering a suite of strategic and creative services, agency relations consulting and training.

Prior to consulting, Joseph was Director of Interactive Media at TBWA\Chiat\Day and OMD USA, where he worked on clients including Kmart, ABSOLUT Vodka, Embassy Suites and Samsonite.

Joseph brings with him a diverse mix of both client and agency experience, on both the traditional and Interactive sides of the business. He is a regular contributor on and his weekly "Jaffe Juice" column is a favorite read within the industry. Jaffe's first book, "How to Fix Marketing" is due in Q4 of 2004.

Jaffe is a founding faculty member of iMediaLearning, and has also lectured part-time at NYU's Stern School of Business, Cornell's Johnson School of Business and Syracuse University.

Hailing from South Africa, Joseph lives with his wife and two children in Westport, Connecticut.